Frieze LA 2025: A Resounding Success Amid Uncertainty
The buzz surrounding Frieze Los Angeles in 2025 was palpable. Rumors and anticipation swirled as the art world descended upon the fair, unsure of what to expect after a tumultuous start to the year. However, by the end of VIP Day, any doubts were put to rest as Frieze sent out a 1,500-word email detailing the success of the event. It was a stark contrast to the reports of Mark Twain’s demise, as the fair boasted of “strong sales,” an “energetic opening day,” and a flurry of sold-out booths and major sales.
Sold-Out Booths and High Art Sales: A Triumph for Frieze LA
Among the standout success stories were Mariane Ibrahim, David Kordansky, Casey Kaplan, and Carlyle Packer, all reporting sold-out booths with prices ranging from $13,500 to $80,000. Hauser & Wirth also joined the ranks of the sold-out booths, showcasing works by Ambera Wellman priced between $150,000 and $210,000. The excitement was palpable as collectors and enthusiasts flocked to witness this artistic extravaganza.
The Who’s Who of Frieze LA: Celebrities, Collectors, and Curators Unite
The star-studded guest list at Frieze LA read like a who’s who of the entertainment and art world. Celebrities such as Katie Couric, Kid Cudi, and Gwyneth Paltrow mingled with renowned collectors like Larry and Allison Berg, Lauren Taschen, and Komal Shah. The presence of institutional figures like Hans Ulrich Obrist and Thelma Golden added an air of sophistication to the event. The excitement in the air was contagious as attendees explored the aisles, soaking in the creativity and talent on display.
David Zwirner: The Undisputed Champion of Frieze LA
David Zwirner emerged as the undisputed champion of Frieze LA, with several sales surpassing the $1 million mark. Notable sales included works by Elizabeth Peyton, Noah Davis, Alice Neel, and Lisa Yuskavage. The energy at Zwirner’s booth was electric, with art enthusiasts clamoring to get a glimpse of these masterpieces. The success of Zwirner set the tone for the rest of the fair, signaling a newfound optimism and enthusiasm in the art world.
The Healing Power of Art: Frieze LA as a Beacon of Hope
Amidst the chaos and uncertainty of the world, Frieze LA served as a beacon of hope and healing for the art community. Initiatives like the Frieze Arts Alliance and Galleries Together highlighted the resilience and generosity of the art world. The fair not only showcased exceptional art but also contributed to the recovery efforts in the wake of recent wildfires. It was a testament to the transformative power of art and its ability to uplift and inspire even in the darkest of times.
In conclusion, Frieze LA 2025 was a resounding success, a testament to the indomitable spirit of the art world. As collectors, artists, and enthusiasts came together to celebrate creativity and resilience, it was clear that Frieze LA was more than just an art fair. It was a symbol of hope, a reminder of the enduring power of art to unite, heal, and inspire.
